Services
Research
The right idea can come from insightful market research or from the discipline of planning. Marketing research from McLandrich Consulting is a reliable way to test the viability of an idea or a marketing program.
- Focus Groups
- Industry/Competitor Profiling
- Quantitative Research and Analysis
- Mystery Shopper
- One-on-One Interviews
Planning
By focusing your resources, accentuating your strengths and eliminating your weaknesses you gain strategic advantage and save time and money. McLandrich Consulting conducts a proven planning process that produces profits.
Effective planning defines who will accomplish what, by when, and within what budget amount. This organizational tool creates accountability and effective implementation.
Branding
Your brand is your company's identity, its promise, and personality. McLandrich Consulting identifies your brand’s unique benefits and convinces prospects to experience your brand.
Brands are not for packaged goods. Every product and service is a brand. McLandrich Consulting will enhance your brand.
- Brand Audit
- Logo Creation
- Name Generation
- Package Design
Communicating
Marketing communications are a vital link between your business and the outside world. McLandrich Consulting tells your story so your customers understand and believe in your company like you do.
- Advertisements - Print and Broadcast
- Brochures and Sales Literature
- Point-of-Purchase
- Public Relations
- Signage
Selling
McLandrich Consulting provides proven programs that enhance your sales and service through incentives, team building, motivation and coaching.
Selling products and services and taking good care of customers is vital, but not easy. McLandrich Consulting provides custom-tailored sales coaching that makes your employees persuasive ambassadors. Customer service coaching and team building helps your employees see the big picture and feel ownership.
- Customer Service Coaching
- Sales Professional Coaching
- Team Building
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